A New Day Tank Top

From skeptical shopper to devoted fan – everything you need to know about Target’s beloved tank top collection

When I first walked into Target three years ago, looking for a simple tank top to add to my wardrobe, I had no idea I was about to discover what would become my go-to essential piece. The A New Day tank top caught my eye immediately – not because it was flashy or trendy, but because it promised something I’d been searching for in my adult life: a reliable, affordable basic that could work for virtually any occasion.

Fast forward to today, and I own these tank tops in at least eight different colors. My dresser drawer is a testament to my devotion to this particular piece, and I’ve become the friend who evangelizes about buying guide for A New Day tank top wisdom to anyone who will listen. But this wasn’t always the case. Like many shoppers, I was initially skeptical about Target’s house brand clothing. Could something this affordable really deliver on quality, fit, and versatility?

The answer, as I’ve discovered through extensive personal testing (and let’s be honest, some trial and error), is a resounding yes – with some important caveats that I’ll share throughout this comprehensive guide.

My First Encounter: Why I Even Considered A New Day

I remember the exact moment I decided to try my first A New Day tank top. I was standing in the women’s clothing section at Target, having just spent forty minutes at a different retailer trying on overpriced basics that either fit poorly or felt cheap despite their premium price tags. Frustrated and running short on time, I grabbed a black A New Day tank top in my usual size, thinking I’d give it a shot as a backup option.

That “backup option” has since become one of the most-worn pieces in my wardrobe. But before I dive into why these tank tops have earned such a permanent place in my closet, let me address the most practical questions that potential buyers typically have.

What Sizes Are Available for A New Day Tank Tops?

One of the first things that impressed me about the A New Day line is the inclusive sizing range. The tank tops are available from XS through XXL in regular sizing, and Target has expanded their plus-size offerings significantly. I’ve seen sizes ranging up to 4X in many stores, though availability can vary by location and color.

What I particularly appreciate is that Target seems to understand that bodies come in different shapes, not just different sizes. The cut of these tank tops accommodates various body types without being overly loose or restrictive. As someone who sits right between a medium and large in most brands, I’ve found that the medium in A New Day fits me perfectly – something I’ll elaborate on when I discuss the fit.

Where Can I Buy A New Day Tank Tops?

This might seem like an obvious question, but it’s worth addressing because shopping options affect your overall experience. A New Day is Target’s exclusive brand, so you’ll primarily find these tank tops at Target stores nationwide and on Target’s website.

From my experience, shopping in-store gives you the advantage of feeling the fabric and trying on different sizes, which I highly recommend for your first purchase. However, Target’s online selection often includes colors and patterns that might not be available in your local store. I’ve had great success ordering online, especially during Target’s frequent sales events.

Target also offers same-day delivery through Shipt in many areas, which has been a lifesaver when I needed a last-minute tank top for a trip or when my favorite color was restocked online but not in my local store.

Are A New Day Tank Tops True to Size?

This is perhaps the most crucial question for online shoppers, and based on my experience with multiple tank tops across different seasons and style variations, I’d say they run fairly true to size with a slight tendency toward generous sizing.

I typically wear a medium in most brands, and the medium A New Day tank tops fit me comfortably with room to breathe but without excess fabric. The armholes are cut well – not too large (which can look sloppy) or too small (which can be uncomfortable). The length hits me right at the hip, which I find perfect for both tucking in and wearing untucked.

However, I have noticed some variation between different fabric blends and seasonal releases. The cotton-blend versions tend to fit slightly more snugly than the modal blends, and I’ve observed that some of the summer seasonal colors seem to run about a half-size larger. When in doubt, I’d recommend ordering your usual size, but if you’re between sizes, consider sizing down rather than up.

What Colors Do A New Day Tank Tops Come In?

The color selection is where A New Day truly shines, and it’s one of the reasons I keep coming back to this brand. The core collection typically includes classic neutrals like black, white, navy, gray, and beige – these are the workhorses that form the foundation of my tank top collection.

But what keeps things interesting are the seasonal color drops. I’ve collected tanks in dusty rose, sage green, burnt orange, and a gorgeous deep burgundy that I reach for constantly during fall months. Target seems to have a good sense of which colors will be both trendy and timeless, avoiding shades that feel too of-the-moment.

The whites deserve special mention because I’ve found them to be truly opaque, which isn’t always the case with affordable basics. The black tanks have maintained their color through dozens of washes, showing impressive colorfastness for the price point.

How Do I Style an A New Day Tank Top?

This is where these tank tops truly prove their worth. The beauty of the A New Day tank top lies in its versatility, and I’ve styled mine for everything from grocery runs to dinner dates to professional presentations.

For casual wear, I love pairing them with high-waisted jeans and a denim jacket. The tank’s slightly fitted silhouette creates a nice contrast with relaxed bottoms, and the quality of the fabric means it doesn’t look like underwear – a common problem with cheaper tank tops.

In professional settings, I layer them under blazers or cardigans. The neckline hits at just the right spot to look polished when layered, and the fabric has enough structure to maintain its shape under other garments. I’ve worn them to client meetings, presentations, and office events with complete confidence.

For dressier occasions, I’ll tuck an A New Day tank into a high-waisted midi skirt or dress pants, add statement jewelry, and finish with heels or dressy flats. The simplicity of the tank top allows accessories to take center stage without competing for attention.

One of my favorite summer looks is pairing a white A New Day tank with linen shorts and sandals for a effortless, put-together appearance that’s comfortable in heat but still looks intentional.

Are A New Day Tank Tops Good for Workouts?

While A New Day tank tops aren’t specifically designed as activewear, I’ve found them surprisingly suitable for low to moderate intensity workouts. I regularly wear mine for yoga classes, walks, and light strength training at home.

The cotton-modal blends are particularly good for activities where you might work up a light sweat. They’re breathable enough to be comfortable, and the fabric doesn’t cling unpleasantly when damp. However, for high-intensity cardio or hot yoga, I’d recommend sticking with purpose-built athletic wear.

What I appreciate about using these tanks for workouts is that they transition seamlessly from exercise to errands. I can wear one to a morning yoga class and then grab coffee with friends afterward without feeling underdressed or overly casual.

What Materials Are A New Day Tank Tops Made Of?

The fabric composition has been key to my satisfaction with these tank tops, and Target offers several different blends depending on the specific style and season. The most common blend I’ve encountered is a cotton-modal combination, typically around 60% cotton and 40% modal.

This blend hits a sweet spot for me – the cotton provides structure and durability, while the modal adds softness and a subtle drape that elevates the overall feel of the garment. The fabric has a slight stretch that makes it comfortable for movement without being so stretchy that it loses its shape.

I’ve also tried the pure cotton versions, which tend to be slightly more structured and hold their shape extremely well through washing. These are great for layering under fitted jackets or for those who prefer a more substantial feel to their basics.

Some seasonal releases include blends with small amounts of elastane or spandex, which increases the stretch factor. While these can be comfortable, I’ve found they’re more prone to losing their shape over time, so I tend to prefer the cotton-modal combinations for longevity.

How Do I Wash an A New Day Tank Top?

Proper care has been essential to maintaining the quality and longevity of my A New Day tank tops, and I’ve learned some best practices through experience (including a few early mistakes that taught me valuable lessons).

I wash mine in cold water on a gentle cycle, which helps preserve both the color and the fabric integrity. I’ve found that these tanks hold up well to regular washing, but using cold water definitely extends their lifespan and prevents the colors from fading prematurely.

For drying, I air dry about 80% of the time, which helps maintain the shape and prevents any potential shrinkage. When I do use the dryer, I use a low heat setting and remove them while they’re still slightly damp to finish air drying. This hybrid approach works well when I need them ready quickly but still want to be gentle with the fabric.

I avoid fabric softener with these tanks because I’ve noticed it can affect the hand-feel of the modal blend, making it feel less crisp over time. Instead, I’ll add a small amount of white vinegar to the rinse cycle occasionally to keep them feeling fresh and soft.

One tip I’ve learned: wash the darker colors separately for the first few washes. While the colorfastness is generally good, I did have one burgundy tank bleed slightly onto a white shirt during its first wash.

Are A New Day Tank Tops Available for Men?

Unfortunately, the A New Day brand is specifically Target’s women’s line, so these exact tank tops aren’t available in men’s sizing. However, Target does offer similar basics for men under their Goodfellow & Co. brand.

I’ve purchased Goodfellow tank tops for my husband, and while they’re not identical to the A New Day line, they offer similar value and quality. The men’s line tends to have a slightly different cut – more relaxed through the body and with larger armholes, which fits traditional men’s tank top styling.

For men who prefer a more fitted look similar to the A New Day tanks, some of the unisex sizing in other Target brands might work, though you’d need to size up appropriately and check the measurements carefully.

What Is the Price of A New Day Tank Tops?

The affordability of these tank tops is certainly part of their appeal, and the price point has remained remarkably stable during the time I’ve been buying them. Regular retail price typically ranges from $6 to $10, depending on the specific style and any seasonal variations.

What makes them an even better value is Target’s frequent sales and promotions. I’ve snagged them for as low as $4 during clearance events, and Target regularly runs promotions like “buy two, get one free” on basics. I’ve learned to stock up during these sales, especially on colors I know I’ll wear frequently.

Target Circle members (which is free to join) often receive additional discounts and early access to sales. I’ve saved considerably over the years by timing my purchases around these promotions.

When I calculate cost-per-wear, these tank tops represent incredible value. My oldest A New Day tank is approaching its third year of regular wear and still looks great, making the cost-per-wear negligible at this point.

Are There Any Discounts on A New Day Tank Tops?

Beyond the regular sales I mentioned, there are several ways to save on A New Day tank tops. Target’s seasonal clearance events are gold mines for basics like these. End-of-season clearances often include tanks at 50-70% off, particularly in seasonal colors.

The Target RedCard (both credit and debit versions) provides an automatic 5% discount on all Target purchases, which adds up when you’re buying multiple items. I’ve found this particularly worthwhile since I shop at Target regularly anyway.

Target also runs periodic “A New Day” brand promotions where you can get significant discounts when buying multiple pieces from the line. These are great opportunities to try different colors or stock up on favorites.

Student discounts, military discounts, and teacher discounts are also available through Target Circle, providing additional savings opportunities for eligible shoppers.

How Do A New Day Tank Tops Compare to Other Brands?

Having tried tank tops from numerous brands at various price points, I can confidently say that A New Day tank tops punch well above their weight class in terms of quality and value.

Compared to premium basics brands that charge $20-40 for similar pieces, A New Day tanks offer about 85% of the quality at less than 25% of the price. The main differences I notice with premium brands are slightly more refined finishing details and occasionally superior fabric blends, but for most everyday purposes, these differences don’t justify the dramatic price increase.

When compared to other budget-friendly options from fast fashion retailers, A New Day consistently wins on fit, durability, and ethical considerations. I’ve had tank tops from other budget brands pill, fade, or lose their shape after just a few washes, issues I haven’t encountered with my A New Day collection.

The fit consistency is another area where A New Day excels compared to many competitors. I can order the same size across different colors and styles with confidence, which isn’t always the case with other affordable brands.

Can I Return an A New Day Tank Top If It Doesn’t Fit?

Target’s return policy is one of the reasons I feel confident trying new colors or styles in the A New Day line. You have 90 days to return most items with a receipt, and Target Circle members get an additional 30 days beyond that.

I’ve returned A New Day items a few times – once when I accidentally ordered the wrong size online, and once when a seasonal color looked different than expected. The process was straightforward both times, with no questions asked.

For online purchases, you can return items to any Target store or ship them back. The in-store return process is typically faster and more convenient, especially since I’m usually at Target anyway.

Even without a receipt, Target often accepts returns if you paid with a card and they can look up the transaction. However, without proof of purchase, returns might be limited to store credit rather than refund to your original payment method.

Are A New Day Tank Tops Suitable for Layering?

Layering capability is one of the strongest features of these tank tops, and it’s a major reason why they’ve become such wardrobe staples for me. The fabric weight and cut are ideal for layering without adding bulk or creating unwanted lines under other garments.

Under button-down shirts, the tanks provide coverage and modesty without showing through. The neckline is cut high enough that it doesn’t peek out unexpectedly, but not so high that it creates a layered look under scoop or v-neck tops.

For professional wear, I layer them under blazers regularly. The fabric doesn’t bunch up or shift around during wear, maintaining a smooth silhouette throughout the day. The sleeveless design means there’s no bulk at the shoulders, which can be an issue with short-sleeve layering pieces.

In cooler weather, I layer them under cardigans, sweaters, and jackets. The breathable fabric prevents overheating when layered, while still providing enough warmth as a base layer.

One particularly useful layering application is under sheer or semi-sheer tops. The opacity and neutral colors of the A New Day tanks make them perfect for adding coverage while maintaining the aesthetic of the outer garment.

Is the A New Day Tank Top Stretchy?

The stretch factor varies slightly depending on the specific fabric blend, but most A New Day tank tops have a comfortable amount of stretch that enhances wearability without compromising structure.

The cotton-modal blends typically offer moderate stretch – enough to be comfortable for movement and to accommodate normal body fluctuations throughout the day, but not so much that the tank loses its shape or appears clingy.

I appreciate that the stretch is recovery stretch, meaning the fabric returns to its original shape after being stretched. This is crucial for maintaining the garment’s appearance over time and through multiple wears and washes.

The stretch is particularly noticeable and beneficial around the armholes and across the chest, areas where mobility is important but where too much stretch can create an unflattering fit.

For those who prefer minimal stretch in their basics, the pure cotton versions offer less give, while the blends with added elastane provide maximum stretch for those who prioritize comfort and movement.

Are There Plus-Size Options for A New Day Tank Tops?

Target has significantly expanded their plus-size offerings in the A New Day line, and the tank tops are available in extended sizes up to 4X in many styles and colors. This inclusivity is something I particularly appreciate about the brand.

From observing the fit on friends and family members across different size ranges, the scaling appears to be well-proportioned rather than simply sized up. The armholes, length, and overall proportions are adjusted appropriately for larger sizes.

Color availability in plus sizes has improved considerably over the past few years. While there might occasionally be slight delays in certain seasonal colors being available in the full size range, Target generally ensures that core colors are consistently stocked across all sizes.

The same quality and value proposition holds true across the size range, which isn’t always the case with other brands that sometimes compromise on fabric quality or construction in extended sizes.

Where Are A New Day Tank Tops Manufactured?

Like many affordable clothing brands, A New Day tank tops are manufactured internationally, with production primarily in countries with established textile industries. The specific country of manufacture can vary by style and production run, as indicated on the care labels.

In my collection, I’ve seen labels indicating production in various countries including Vietnam, India, and Bangladesh. This is fairly standard for retailers like Target that work with multiple suppliers to maintain consistent availability and pricing.

What I appreciate is that Target has made commitments to responsible sourcing and has been working to improve supply chain transparency and working conditions. While I can’t speak to the specific factories producing these tanks, Target publishes sustainability reports and supplier standards that provide some insight into their efforts in this area.

For consumers concerned about manufacturing ethics, it’s worth noting that Target is a member of various industry initiatives focused on improving working conditions and environmental impact in garment production.

What Reviews Do Customers Leave About A New Day Tank Tops?

Customer reviews consistently echo my own positive experience with these tank tops. The most commonly praised features across reviews include the comfortable fit, good value for money, and versatility for different styling approaches.

Many reviewers mention the tanks’ durability, with numerous customers reporting that their tanks have held up well through months or years of regular wear and washing. The color retention gets frequent positive mentions, particularly for the darker shades.

Sizing feedback is generally positive, with most reviewers confirming that the tanks run true to size or slightly generous. However, some reviewers note variation between different fabric blends, which aligns with my own observations.

The few negative reviews I’ve seen typically focus on personal fit preferences rather than quality issues. Some customers prefer a more fitted silhouette, while others want a looser cut – both valid preferences that speak more to individual style than product flaws.

Customer photos in reviews have been particularly helpful for seeing how the tanks look on different body types and in various styling contexts.

Can I Wear an A New Day Tank Top for Formal Occasions?

While tank tops inherently lean casual, the quality and cut of A New Day tanks make them surprisingly versatile for dressier occasions when styled appropriately.

I’ve successfully worn them to semi-formal events by pairing with dress pants, a blazer, and statement jewelry. The key is choosing sophisticated styling elements that elevate the overall look beyond the casual nature of the tank itself.

For cocktail events or dinner dates, tucking a black or navy A New Day tank into high-waisted dress pants or a midi skirt creates a polished foundation that can be dressed up with accessories, shoes, and outerwear.

However, for truly formal occasions like black-tie events or conservative professional settings, these tanks would be better suited as layering pieces under appropriate formal wear rather than as standalone pieces.

The versatility for semi-formal styling is one of the reasons I consider these tanks such valuable wardrobe investments – they bridge the gap between purely casual and dressy basics.

How Can I Find Sustainable Versions of A New Day Tank Tops?

While A New Day tanks aren’t specifically marketed as sustainable fashion, there are aspects of these pieces that align with sustainable wardrobe practices, and ways to make your purchase more environmentally conscious.

The durability and longevity I’ve experienced with these tanks supports the sustainable principle of buying less but buying items that last longer. My oldest tanks are still in rotation after years of wear, which is better for both my budget and the environment than constantly replacing cheaper alternatives.

Target has been working to incorporate more sustainable materials and practices into their clothing lines. Some A New Day items now include recycled materials or more sustainable fiber sources, though this varies by specific product.

From a practical sustainability standpoint, the versatility of these tanks means they replace the need for multiple specialized pieces. Instead of buying separate tanks for lounging, layering, and casual wear, these can serve multiple purposes.

For the most sustainable approach, I recommend buying classic colors that won’t go out of style, taking proper care to extend their lifespan, and purchasing during sales to reduce the per-item environmental cost through better value.

My Final Verdict: Why A New Day Tank Tops Earn My Recommendation

After three years and countless wears, A New Day tank tops have proven themselves as reliable, versatile, and genuinely valuable additions to my wardrobe. They’ve exceeded my initial expectations and continue to impress me with their durability and consistent quality.

The buying guide for A New Day tank top wisdom I’ve accumulated boils down to this: these are excellent basics that perform well above their price point, fit consistently across sizes and colors, and offer genuine versatility for multiple styling approaches.

Are they perfect? No garment is perfect for everyone. But for the vast majority of people looking for affordable, reliable tank tops that can serve multiple purposes in their wardrobe, A New Day delivers exceptional value.

My recommendation is to start with one or two tanks in colors you know you’ll wear frequently. This allows you to test the fit and quality for yourself before committing to a larger purchase. If your experience matches mine, you’ll likely find yourself back at Target stocking up on additional colors before long.

The combination of affordability, quality, and versatility makes these tank tops a smart choice for anyone building a functional wardrobe on any budget. They’ve become the foundation pieces that I reach for again and again, proving that sometimes the best fashion investments are the simplest ones.

In a world where fashion can feel overwhelming and expensive, the A New Day tank top represents something refreshingly straightforward: a well-made basic that does exactly what it promises to do, at a price that won’t break the bank. For me, that’s been more than enough to earn a permanent place in my closet – and in my heart.