A New Day Blazer

Why This Target Brand Has Become My Go-To for Affordable Professional Style

I’ll be honest with you – I never thought I’d become someone who gets genuinely excited about blazers. Yet here I am, sitting in my home office wearing my third A New Day blazer this week, absolutely convinced that I’ve discovered something special in the world of affordable professional wear. What started as a desperate last-minute shopping trip to Target before a big presentation has evolved into a full-blown appreciation for what might be one of the most underrated blazer collections on the market.

Let me take you on the journey that led me to write this buying guide for A New Day blazer enthusiasts, skeptics, and anyone caught somewhere in between.

My First A New Day Blazer Encounter

It was a Tuesday morning, and I had exactly four hours before a client meeting that would determine whether my freelance career would flourish or flounder. My go-to blazer had chosen that exact moment to reveal a coffee stain that no amount of spot cleaning could disguise. In a panic, I found myself pushing a Target cart through the women’s clothing section, hoping against hope that I’d find something – anything – that would make me look like I had my life together.

That’s when I spotted the A New Day section. I’ll admit, my initial reaction was skeptical. Target’s house brand for professional wear? Could it really compete with the blazers I’d been coveting from department stores but couldn’t quite justify purchasing?

I grabbed three different styles in my size, rushed to the fitting room, and prepared for disappointment. Instead, I found myself staring in the mirror at a blazer that not only fit well but actually made me look polished and professional. The fabric felt substantial, the cut was flattering, and most importantly, the price tag made me do a double-take. A New Day blazers had just earned a permanent place in my wardrobe.

Understanding the A New Day Brand Philosophy

Before diving into the specifics of what makes these blazers special, it’s worth understanding what A New Day represents as a brand. Launched by Target as their signature women’s workwear and professional clothing line, A New Day was designed with a specific mission: to make professional, stylish clothing accessible to women at every budget level and career stage.

The brand recognizes that not everyone can afford to drop $300 on a single blazer, but that doesn’t mean we should have to sacrifice style or quality. This philosophy permeates every aspect of their blazer collection, from the thoughtful design details to the inclusive sizing options.

The Complete Style Spectrum: What A New Day Blazers Offer

When people ask me about what styles of A New Day blazers are available, I often find myself getting a bit carried away with enthusiasm. The range is genuinely impressive for a brand at this price point.

The classic structured blazer forms the backbone of the collection. These are your traditional, slightly tailored pieces that work beautifully for formal business environments. I own two of these – one in navy and one in charcoal gray – and they’ve become my uniform for video calls and client meetings. The lapels are well-proportioned, the button placement is flattering, and the overall silhouette strikes that perfect balance between professional and feminine.

Then there are the cropped blazers, which have become my secret weapon for creating modern, fresh looks. Initially, I was hesitant about crop tops in professional settings, but these cropped blazers hit at just the right spot to be flattering without being inappropriate. They’re particularly stunning when paired with high-waisted trousers or skirts, creating a silhouette that feels both contemporary and polished.

The oversized blazers deserve special mention because they’ve completely changed how I think about layering. These pieces are perfect for the current trend toward relaxed professional wear, and they’re incredibly versatile. I wear mine over fitted dresses for a balanced silhouette, or with jeans and a t-shirt for elevated casual looks. The key is in the proportions – A New Day has managed to create oversized pieces that feel intentionally designed rather than simply large.

For those seeking something different, the collection also includes knit blazers that blur the line between cardigan and jacket. These have become my go-to for travel because they don’t wrinkle, pack easily, and can transition seamlessly from airplane comfort to business meeting professionalism.

The Shopping Experience: Where and How to Buy

Where can I buy A New Day blazers? The primary answer is Target, both in-store and online, but the shopping experience deserves more explanation than that simple response provides.

Shopping in-store offers the obvious advantage of trying pieces on before purchasing. I’ve found that Target stores generally carry a good selection of the core styles in basic colors, though the more trend-forward pieces and extended size ranges are often more readily available online.

The online shopping experience has consistently impressed me. The product photos are accurate, the sizing charts are reliable, and the customer reviews provide genuine insights into fit and quality. I particularly appreciate that many reviewers include their measurements and how the blazer fit them, which has helped me make confident online purchases.

One insider tip I’ve discovered: Target often releases new A New Day styles online first, sometimes weeks before they appear in stores. If you’re looking for the latest designs or specific colors, the website is your best bet.

Sizing: The Critical Factor for Success

Are A New Day blazers true to size? This question gets to the heart of successful blazer shopping, and my experience has been largely positive with some important nuances.

For the most part, A New Day blazers run true to size, but like any brand, there are variations depending on the specific style. The structured blazers tend to run most true to size, while the oversized styles are obviously designed to fit loosely. The knit blazers sometimes run slightly large, which actually works in their favor for layering.

I’ve found that the key to successful sizing is understanding your measurements and reading the reviews for each specific style. Target’s sizing chart is generally accurate, but I always check the customer feedback for insights about how a particular blazer fits through the shoulders, chest, and arms.

One thing I particularly appreciate about A New Day blazers is that they’re designed with real women’s bodies in mind. The proportions work well for different body types, and the range of sizes is genuinely inclusive. Speaking of which, do A New Day blazers come in plus sizes? Absolutely. The brand extends into plus sizes with the same attention to style and quality as their standard sizing, which isn’t always the case with affordable fashion brands.

Material Quality: What You’re Actually Getting

What materials are used in A New Day blazers? This question often comes from people who are skeptical about the quality you can expect at Target’s price points, and I understand the concern.

The majority of A New Day blazers are made from polyester blends, often with a small percentage of elastane for stretch and comfort. Before you dismiss this as “cheap fabric,” let me explain why these material choices actually work well for the brand’s target market.

Polyester blends are practical for working women. They’re generally machine washable, resistant to wrinkles, and maintain their shape well over time. For someone like me who needs blazers that can handle frequent wear, travel, and regular washing, these characteristics are actually advantages over more delicate natural fibers.

The hand-feel of these fabrics is surprisingly good. They don’t have that cheap, plasticky texture that you might expect from budget polyester. Instead, many of the blazers have a substantial weight and smooth finish that reads as much more expensive than they actually are.

I do own some linen and lightweight options from the collection, particularly the summer blazers. These pieces incorporate linen blends and lighter-weight fabrics that are perfect for warmer weather or more casual professional environments. The linen blazers have become staples in my summer wardrobe, offering the structure of a blazer with the breathability needed for hot weather.

The Price Point: Value That Actually Makes Sense

How much do A New Day blazers cost? Currently, most A New Day blazers are priced between $30 and $50, with occasional sales bringing them even lower. When I tell people this, the reaction is usually either excitement or skepticism – sometimes both.

To put this in perspective, I used to think that a good blazer required a $150+ investment. While expensive blazers certainly have their place, A New Day has shown me that you can get style, quality, and versatility at a fraction of that cost. This price point means I can own multiple blazers in different styles and colors without feeling guilty about the investment.

The value proposition becomes even more compelling when you consider cost per wear. My navy structured blazer, which cost $35, has been worn at least twice a month for over a year. That works out to well under $2 per wear and counting – a calculation that makes even luxury blazer prices seem unreasonable for my lifestyle.

Professional Appropriateness: From Corporate to Creative

Are A New Day blazers suitable for professional wear? This question often comes from women who work in more conservative corporate environments and are concerned about whether affordable pieces will meet dress code expectations.

In my experience, absolutely yes. The structured blazers in particular are indistinguishable from much more expensive pieces when worn as part of a polished outfit. I’ve worn A New Day blazers to board meetings, client presentations, and networking events without anyone questioning their appropriateness or quality.

The key is styling them correctly. A well-fitted A New Day blazer paired with quality basics – a crisp white shirt, well-tailored trousers, and professional accessories – creates a look that commands respect regardless of the blazer’s price tag.

For more creative professional environments, the range of styles becomes an even greater asset. The cropped blazers and oversized styles allow for more personal expression while maintaining professional polish. I work in a creative field where strict business dress isn’t required, and these pieces let me express my personality while still looking put-together for client interactions.

Color Palette: Options for Every Style

What colors are available in A New Day blazers? The color selection has been one of my favorite discoveries about this brand. While they certainly offer the expected professional neutrals – navy, black, charcoal gray, and camel – they also venture into more interesting territory.

I own blazers in deep jewel tones like emerald green and burgundy, which have become statement pieces in my wardrobe. There are also softer options like blush pink and sage green that work beautifully for spring and summer professional looks.

The seasonal color releases keep things interesting. I’ve noticed that A New Day introduces new colors throughout the year, often reflecting current fashion trends while maintaining professional appropriateness. This means you can stay current without investing in completely new pieces – just adding a blazer in a fresh color can update your entire professional wardrobe.

Styling Versatility: Beyond the Office

Can A New Day blazers be worn as part of a casual outfit? This question speaks to one of my favorite aspects of these pieces – their incredible versatility.

The oversized blazers are particularly excellent for casual styling. I regularly wear mine with jeans and sneakers for elevated weekend looks, or over dresses for dinner out. The proportions and quality are good enough that they don’t look out of place in non-professional settings.

Even the more structured pieces can be styled casually. A fitted blazer over a graphic t-shirt with jeans creates an effortless, polished casual look that’s perfect for everything from coffee dates to casual Friday at the office.

The knit blazers are perhaps the most versatile of all. They function almost like cardigans but with the visual weight of a blazer, making them perfect for transitional styling between seasons or dress codes.

Care and Maintenance: Practical Considerations

Are A New Day blazers machine washable? The answer is generally yes, and this practical advantage cannot be overstated. Most of the blazers can be machine washed on gentle cycles and air dried, making them incredibly low-maintenance compared to dry-clean-only pieces.

This washability has been a game-changer for my wardrobe maintenance. I can wash my blazers as needed without the expense and inconvenience of dry cleaning, which means I actually wear them more often. There’s something freeing about not having to baby your professional clothes.

I’ve found that following the care instructions carefully helps maintain the shape and appearance of the blazers over time. Air drying is particularly important – the heat from dryers can cause synthetic fabrics to lose their shape or develop a shine.

Design Details That Matter

Do A New Day blazers have padded shoulders? The shoulder construction varies by style, but most feature minimal padding that creates structure without the exaggerated silhouettes of ’80s power suits. The shoulder line is clean and contemporary, which contributes to the modern feel of these pieces.

Do A New Day blazers have functional pockets? This practical detail varies by style, but many do include functional pockets, which I always appreciate in professional wear. There’s nothing more frustrating than fake pockets when you need to carry small items like business cards or lip balm.

The button quality has impressed me – they feel substantial and secure, and I haven’t had any fall off despite regular wear. The lining in structured pieces is smooth and well-attached, contributing to the overall feeling of quality construction.

Coordinated Pieces and Wardrobe Building

Do A New Day blazers come with matching pants or skirts? While A New Day does offer coordinating pieces, they’re typically sold separately rather than as true suits. This approach actually works well because it allows you to mix and match pieces to create multiple outfits from fewer items.

I own several pieces that coordinate with my blazers – pants, skirts, and dresses in complementary colors and fabrics. This approach to wardrobe building means I can create numerous professional looks from a relatively small number of pieces, maximizing both style options and budget efficiency.

Comparing A New Day to Other Brands

How do A New Day blazers compare to other brands? Having owned blazers from various price points and brands, I can offer some perspective on where A New Day fits in the market.

Compared to other budget-friendly brands, A New Day consistently offers better fit and more thoughtful design details. The styling feels more current and sophisticated than what you’ll typically find at similar price points.

When compared to mid-range brands ($100-200), A New Day holds its own surprisingly well. While the fabric quality isn’t identical, the difference isn’t as dramatic as the price gap would suggest. For many women, the A New Day option provides 80% of the style and quality at 30% of the price.

Compared to luxury blazers, there are certainly differences in fabric hand-feel, construction details, and longevity. However, for most professional needs, these differences don’t justify the dramatic price increase unless you’re building a capsule wardrobe meant to last decades.

Popular Styles and Customer Favorites

What are the most popular A New Day blazer styles? Based on my observations and customer feedback, several styles consistently receive praise.

The classic structured blazer in navy remains the most popular choice, and for good reason. It’s versatile, flattering on most body types, and appropriate for virtually any professional setting. This is typically what I recommend to anyone buying their first A New Day blazer.

The cropped blazers have gained significant popularity, particularly among younger professionals and those in creative fields. They offer a modern twist on traditional suiting that feels fresh and current.

Among the more casual options, the knit blazers consistently receive high ratings for comfort and versatility. They’ve become popular with women who want the polished look of a blazer without sacrificing comfort for long workdays.

Sustainability and Ethical Considerations

Are there sustainable or eco-friendly options in A New Day blazers? This question reflects growing consumer awareness about fashion’s environmental impact, and it’s worth addressing honestly.

A New Day, like most fast-fashion adjacent brands, isn’t primarily focused on sustainability. However, there are some positive aspects to consider. The durability and washability of these pieces mean they can last longer than their price point might suggest, potentially reducing the need for frequent replacements.

The affordability also makes professional wear accessible to women who might otherwise shop at truly fast-fashion retailers with worse labor practices. While not ideal from a sustainability standpoint, A New Day represents a middle ground that balances accessibility with reasonable quality.

Target has made some commitments to improving their sustainability practices across their brands, though these initiatives are still developing. For consumers prioritizing sustainability, these blazers might work best as foundation pieces in a more thoughtfully curated wardrobe rather than impulse purchases.

Finding Reviews and Making Informed Decisions

Where can I find reviews for A New Day blazers? Beyond Target’s website, which includes customer reviews, I’ve found valuable feedback on social media platforms, fashion blogs, and YouTube. Many working women share honest reviews of affordable professional wear, and these real-world perspectives are invaluable.

I particularly recommend looking for reviewers who share your body type and professional environment, as their experiences are likely to be most relevant to your needs. Instagram and TikTok have become surprisingly good sources for quick, honest reviews of affordable fashion pieces.

Fashion blogs focused on budget-friendly professional wear often feature A New Day pieces, providing styling inspiration and wear-testing insights that go beyond simple product reviews.

The Future of Affordable Professional Wear

As I reflect on my journey with A New Day blazers, I’m struck by how they represent a larger shift in fashion toward accessible, practical professional wear. The old notion that you need to spend hundreds of dollars to look professional is being challenged by brands that prioritize good design, reasonable quality, and inclusive pricing.

These blazers have changed how I think about building a professional wardrobe. Instead of saving up for one expensive piece, I can own multiple blazers that serve different purposes and express different aspects of my professional identity. This abundance of options has actually made me more creative and confident in my professional styling.

The success I’ve had with A New Day blazers has also opened my eyes to other affordable options that I might have previously dismissed. It’s taught me to evaluate clothing based on how it looks, fits, and serves my needs rather than making assumptions based on price or brand prestige.

My Personal A New Day Blazer Collection

Currently, my A New Day blazer collection includes six pieces: two structured blazers in navy and charcoal, two cropped blazers in emerald green and black, one oversized blazer in camel, and one knit blazer in a soft gray. Each serves a specific purpose in my wardrobe, and together they provide me with options for virtually any professional situation.

The navy structured blazer remains my most-worn piece – it’s my go-to for important meetings, presentations, and any time I need to look unquestionably professional. The cropped blazers are my secret weapons for adding personality to conservative outfits, while the oversized piece has become essential for casual professional looks.

The knit blazer might be my favorite discovery. It travels beautifully, works for both professional and casual occasions, and provides comfort during long workdays without sacrificing polish.

Final Thoughts: Why A New Day Blazers Deserve Your Consideration

Writing this buying guide for A New Day blazer enthusiasts has reinforced my belief that these pieces represent exceptional value in today’s fashion landscape. They’re not perfect – no clothing at any price point is – but they successfully balance style, quality, accessibility, and practicality in a way that serves real women’s needs.

For women just starting their careers, building professional wardrobes on limited budgets, or simply looking for quality pieces that won’t break the bank, A New Day blazers offer an compelling option. They prove that looking professional and polished doesn’t require a significant financial investment.

The key to success with any affordable fashion purchase is managing expectations appropriately. These blazers won’t last forever, won’t improve with age like high-end wool pieces, and won’t make you feel like you’re wearing a luxury item. What they will do is provide you with stylish, professional options that allow you to build a versatile wardrobe without financial stress.

As I type this, wearing my gray knit blazer over a simple white t-shirt and jeans, I’m reminded of why I’ve become such an advocate for these pieces. They’ve democratized professional style in a way that feels genuinely meaningful. In a world where appearance often influences professional opportunities, having access to well-designed, affordable professional wear shouldn’t be a luxury – it should be a given.

A New Day blazers have earned their place in my closet through consistent performance, versatile styling options, and unbeatable value. Whether you’re skeptical about affordable fashion or already convinced that good style doesn’t require a big budget, these blazers are worth your consideration. They might just change how you think about building a professional wardrobe, one well-designed, reasonably priced piece at a time.